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The 3 Most Important Things to Know BEFORE You Buy a Franchise

Things to know before you buy a franchise


  1. Your Passion and Skills Matter. Your passion and skills, and how they can translate to a franchise business and your goals are absolutely paramount when you decide you want to buy a franchise. List your personal interests, skills, and goals before you start to search for a franchise. This will help you narrow your search.  This step will help you choose a franchise that best aligns with your passion and allows you to use your strengths. Being passionate about your business will fuel your motivation and increase your chances of success. Evaluate your skills and determine if they match the requirements of the franchise. If necessary, seek additional training or professional support to fill any gaps. Remember, running a franchise requires dedication, hard work, and a commitment to upholding the brand's values and standards.

  2. Research and Due Diligence are Worth Their Weight in Gold. Before making any investment, thorough research and due diligence are essential. Learn everything you can to understand the franchise industry, the specific franchise industry(ies) you're interested in, and the market potential in your area. Explore your short list of franchises’ financials, growth trajectory, and reputation. Research the support and training provided by the franchisor and speak with current franchisees to gain insight into their experiences. This information will help you make an informed decision and set realistic expectations.

  3. Franchise Agreement and Terms Can Be Tricky – You Don’t Have to Review it Alone. Carefully review the franchise agreement, franchise disclosure document, and terms offered by the franchisor. This legally binding document outlines the rights, responsibilities, and obligations of both parties. Pay attention to factors like initial fees, royalty payments, territory restrictions, and renewal terms. Seek legal advice to ensure you fully understand the terms and conditions before signing any agreement. Clear communication and transparency with the franchisor are crucial for a successful partnership. Franchise Consultants (like The Franchising Company) can help immensely, and their assistance is free! You may only get one shot to be considered by a franchisor – be sure your best foot is forward by seeking help BEFORE you reach out directly to a franchise.


By aligning your passion with your business, learning EVERYTHING you can, and carefully reviewing the legal jargon, you'll be equipped with the knowledge and confidence needed to make an informed decision about buying a franchise.

When you're ready to learn more take a look at our find a franchise tool, and explore our franchise business owner job openings.

About the Authors

Jennifer & Matt Lucas Owners of The Franchising Company.jpg

Hello! We’re Jennifer & Matt Lucas, we’ve been helping people like you find the perfect franchise for over a decade. We absolutely love helping you navigate the journey to franchise ownership. Helping you not just find the perfect business, but discover your passion and goals for business ownership is what we love about what we do! 


We hope our franchise resources will help you, and we hope to quickly become your new favorite franchise experts! If you have more questions, don't hesitate to ask!  

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